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FRPT

Freshpet, Inc.

Consumer Staples · ·

$66.73

▼ $4.74 (-6.6%)

Market Cap

$3.21B

Day Range

$66.56 - $70.01

52-Week Range

$46.45 - $86.00

Beta

—

Next Earnings

02.11.2026

FRPT is a stock from the Consumer Defensive sector — Food, beverages, and household products — steady demand even in a recession, since these are essential consumer goods.

🏢 Similar Stocks in the Same Sector

AFRI

Forafric Global PLC

AGCC

Agencia Comercial Spirits Ltd - Class A Ordinary Share

AGRZ

Agroz Inc.

+6.1% (1Y)

Investor Score
70/ 100B
🟢 Strong

This score and all analysis on this page are for informational and educational purposes only and do not constitute investment advice. Read the full disclaimer

📈90A+Technical
💰63C+Fundamental
🚀71BGrowth
💎50C-Valuation
📰86ANews
🏦58CQuality
⚠️48D+Risk

Weighted: Technical 25% · Fundamental 20% · Growth 15% · Valuation 15% · News 10% · Quality 10% · Risk 5%

🔍 Cross-Check

Overall Score

🟢 Bullish

Technical Trend

🟢 Bullish

Insiders

🔴 Bearish

✅ Why is the score relatively high?

  • 🟢 Earnings per share (EPS) growth: 183.9%
  • 🟢 Net income growth: 196.5%
  • 🟢 Operating margin is stable or improving over time
  • 🟢 Current ratio: 5.54
  • 🟢 Price is above the 50-day average

⚠️ What's concerning?

  • 🔴 ATR: 5.3% of price
  • 🔴 Operating margin: 6.9% — weak

🚦 Quality & Risk Checks

🟢 Operating margin stability🔴 Daily volatility (ATR)🟢 Liquidity risk

📰 News Trend

Based on real financial news (Finnhub)
🟢 Positive

Everyone's writing about Freshpet, Inc.. News trend score: 86. Reason: 7 of the last 12 articles are positive, versus 1 negative.

🟢 Stifel Maintains Buy on Freshpet, Raises Price Target to $78 — Benzinga🟡 This HubSpot Analyst Is No Longer Bullish; Here Are Top 5 Downgrades For Thursday — Benzinga🔴 Morgan Stanley Downgrades Freshpet to Equal-Weight, Lowers Price Target to $72 — Benzinga

News trend analysis is based on article sentiment only, and is not investment advice or financial counsel. Read the full disclaimer

📈 Technical Analysis

Based on the last 252 trading days, calculated from real price data. Click an indicator for details and a chart.

🟢 Most indicators support an uptrend (10 bullish · 0 bearish · 2 neutral)

Conclusions

  • 🟢Price vs. SMA 50 — Price is above the 50-day average
  • 🟢Price vs. SMA 200 — Price is above the 200-day average
  • 🟢MACD — MACD histogram is positive — rising momentum
  • 🟢RSI — RSI 65.4 — healthy positive momentum
  • 🟡Stochastic — %K 65.3 — neutral range
  • 🟡ADX (trend strength) — ADX 17.4 — weak trend/choppy
  • 🟢Volume trend — Rising volume supports the price advance
  • 🟢Relative strength vs. S&P 500 — +18.3% over the last 3 months relative to the index
  • 🟢Bollinger Bands — Price is in the upper third of the Bollinger Bands (100%B) — strong momentum (risk of a pullback)
  • 🟢ROC (rate of change) — ROC 12 days: 15.3%
  • 🟢Parabolic SAR — Price is above the SAR point — uptrend
  • 🟢CMF (money flow) — CMF 20 days: 0.15

Wyckoff Method Analysis

A market-structure read based purely on real price and volume data — not full classic Wyckoff schematic identification (Phase A-E), but a quantitative analysis of what can reliably be computed: trading ranges, "effort vs. result", volume within the range, and Spring/Upthrust detection.

Markup

The stock is in a clear uptrend with no defined trading range in the period examined.

Medium confidence

Evidence Behind This Read

  • 🟢Rising price trend — A 29.1% change over the last 50 days, with no defined trading range.

The Wyckoff Method, developed by Richard Wyckoff in the early 20th century, reads the balance of supply and demand through price and volume, based on the premise that large investors ("smart money") quietly accumulate shares before rallies and quietly distribute them before declines. The read here is based solely on real price and volume data — full, precise identification of classic Wyckoff patterns (such as Phases A-E) requires human chart-reading experience and judgment, so this is an approximate algorithmic read, not a substitute for professional analysis. This should not be considered investment advice.

🎯 Trade Planning (M.A.E.E Framework)

Based on a mechanical trading method: market structure → value zone → ATR-based exit point. Not investment advice — a calculation tool only.

1️⃣ Market Structure

🟢 Uptrend

The price is above the 200-day average — per the market-structure method, this environment mainly favors looking for buying (Long) opportunities.

2️⃣ Value Zone

🟡 Price far from value zone

The price is currently far from the 50-day average — the method recommends waiting for a "pullback" before entering, rather than chasing prices.

3️⃣ Suggested Exit Point (ATR-based)

Method formula: Stop-loss = support minusone ATR margin — this way the stop adapts to the stock's actual volatility, rather than an arbitrary number.

Entry

$67.56

Stop-Loss

$43.91

Risk per Share

$23.65

Direction

Long

Profit Targets by Risk/Reward Ratio (R)

1:2 R

$114.87

1:3 R

$138.52

1:5 R

$185.83

💰 Position Size Calculator

A core principle of the method: never risk a fixed dollar amount — risk a fixed percentage of equity, and let the position size vary according to the risk per share.

Suggested Position Size

4 sh.

💰 Financial Health

Profitability

Gross Margin

40.8%

Operating Margin

6.9%

Net Margin

12.6%

EBITDA Margin

14.7%

Efficiency

ROE

11.5%

ROA

7.8%

ROIC

—

EPS

$2.85

Balance Sheet

Cash

$277.98M

Total Debt

—

Current Ratio

5.54

Debt/Equity

—

Conclusions

  • 🟢Gross margin — Gross margin: 40.8% — strong
  • 🔴Operating margin — Operating margin: 6.9% — weak
  • 🟡Net margin — Net margin: 12.6% — reasonable
  • 🟡Return on equity (ROE) — Return on equity (ROE): 11.5% — reasonable
  • 🟡Return on assets (ROA) — Return on assets (ROA): 7.8% — reasonable
  • 🟢Current ratio (liquidity) — Current ratio: 5.54

🚀 Growth

Revenue

Earnings per Share (EPS)

Net Income

Free Cash Flow (FCF)

אין נתונים היסטוריים זמינים.

Conclusions

  • 🟢Revenue growth (last year) — Revenue growth (last year): 13.0%
  • 🟢Earnings per share (EPS) growth — Earnings per share (EPS) growth: 183.9%
  • 🟢Net income growth — Net income growth: 196.5%

💎 Fair Value (Valuation)

Not enough cash-flow data to calculate a DCF model for this stock.

Book Value per Share

$21.57

Tangible Book Value per Share (Tangible NAV)

$21.57

Conclusions

  • 🟡Tangible Net Asset Value (NAV) — NAV per share: $21.57
  • 🟡P/E — P/E: 25.6

🕴️ Insider Trading

Real transactions by officers and insiders, as reported to the SEC on Form 4 — 2 purchases and 9 sales out of the last 25 filings.

NameTransaction TypeDateSharesChangePrice
Cyr William B.Exercise of Derivative Securities22.5.2026266,954+62,369$10.23
Cyr William B.Open Market Sale22.5.2026253,739-13,215$50.51
Cyr William B.Open Market Sale22.5.2026224,459-29,280$51.26
Cyr William B.Exercise of Derivative Securities22.5.202626,488+4,620$10.23
Cyr William B.Open Market Sale22.5.202625,565-923$51.18
Cyr William B.Exercise of Derivative Securities22.5.202662,435+9,030$10.23
Cyr William B.Open Market Sale22.5.202660,632-1,803$51.18
Cyr William B.Exercise of Derivative Securities22.5.202657,714+7,981$10.23
Cyr William B.Open Market Sale22.5.202656,121-1,593$51.18
Cyr William B.Exercise of Derivative Securities22.5.2026368,286-62,369—
Cyr William B.Exercise of Derivative Securities22.5.202627,280-4,620—
Cyr William B.Exercise of Derivative Securities22.5.202653,320-9,030—
Cyr William B.Exercise of Derivative Securities22.5.202647,114-7,981—
BREWSTER DARYL GOpen Market Purchase20.5.202659,545+211$47.52
Steeneck Craig D.Open Market Purchase20.5.202637,500+2,000$47.83
Cyr William B.Exercise of Derivative Securities20.5.2026247,492+62,369$10.23
Cyr William B.Open Market Sale20.5.2026204,585-42,907$47.92
Cyr William B.Exercise of Derivative Securities20.5.202622,867+4,620$10.23
Cyr William B.Open Market Sale20.5.202621,868-999$47.52
Cyr William B.Exercise of Derivative Securities20.5.202655,356+9,030$10.23
Cyr William B.Open Market Sale20.5.202653,405-1,951$47.52
Cyr William B.Exercise of Derivative Securities20.5.202651,458+7,981$10.23
Cyr William B.Open Market Sale20.5.202649,733-1,725$47.52
Cyr William B.Exercise of Derivative Securities20.5.2026430,655-62,369—
Cyr William B.Exercise of Derivative Securities20.5.202631,900-4,620—

📉 Short Interest

Official FINRA data — the number of shares open in short positions, plus daily short-sale activity.

Monthly Trend — Open Short Interest

↓-4.4%

8,685,116 shares short as of 2026-07-15 · vs. 9,083,576 on 2026-06-30

Official biweekly report (FINRA Rule 4560) — no real higher-frequency data exists for this metric.

Weekly Trend — Daily Short-Sale Activity

↑+4.2%

56.9% of trading volume this week was short selling, vs. 54.6% the prior week

Based on daily short-sale volume (Reg SHO) — a different metric from the open short interest above: this is daily trading volume, not an open position, so it updates weekly rather than biweekly.

📰 News & Sentiment

Sentiment based on basic keywords (not AI) — 7 positive, 4 neutral, 1 negative out of the last 12 articles.